Why Move By Minerva?

An active lifestyle for me was never about solely how my body looked.

I started in team sports when I was younger and I learned through experience about the benefits of an active lifestyle, long before I even realised there was such a thing as #bodygoals.

It's hard for me to express in words because it is the ‘feeling’ through training, and having health and fitness as a part of my life that has given me so much. It's so beyond a 'good body'. Yes often many of us start with that reasoning and we work to reshape our bodies and sculpt our muscles, but it's everything that comes along with it that is what changes your life.

When you embrace any type of training it teaches you so much than you could imagine.

  • You learn about setting goals, having a plan, overcoming fear, jumping in the deep end and learning when you for the most part have absolutely no idea about what you are doing.
  • You learn about patience and consistency because results, performance, and aesthetics based goals take time.
  • You learn about commitment because to continue to progress you must keep going.
  • You learn about overcoming obstacles, and at times failure through inevitable injuries at some point and illness, and challenges of life that can derail your health and fitness lifestyle goals.
  • It teaches you about picking yourself back up and how to get back on track when you fall off the wagon, because it happens!
  • For many it's a game changer when it comes to mood elevation and surviving another day when battling depression, sadness or those really tough times in life.
  • It brings you together in an environment where you can meet other people from all walks of life that you may never have crossed paths.
  • It teaches you about routine and creating habits that overflow into other areas of your life.
  • And I know most woman will agree it makes you feel more confident in yourself, happier, and a great sense of achievement every time you finish another session.

In my early 30's I visited a skin clinic and the lady spoke to me about taking care of my skin. She explained that as I was getting older it was even more important to take care of my skin by keeping to clean, nourished and hydrated. She mentioned my skin was getting quite dry and was lacking moisture, and by not taking care of it I would start to age faster. I left with the decision made to start a simple skincare routine.

I searched around, asked for advice, tried a heap of products and spent quite a bit of money in the process. I just didn't like it. I couldn't find a product that was suitable for me as an active woman. Everything I tried was either too thick and heavy on my skin, took too long to dry, didn’t absorb well, had too much fragrance, or caused me to breakout. So the next step of course was google (ha!). Again, searching, searching, and NOTHING for us fit girls!

And so it began.

That was almost 5 years ago.

During this that time I went to work to create an effective skincare range for women who lived an active lifestyle. There was quite a few ‘no compromise’ requirements. The first being that I had to 100% believe in, stand by and use the products on my own skin. Integrity is a huge deal! Number 2, the products had to be all natural. Next, I wanted the products all manufactured locally in Australia. Also the products had to actually work. No fancy schmancy ingredients added to justify a ridiculous price. A healthy, active lifestyle and great skin should be accessible to every woman. And of course NO ANIMAL TESTING! I mean seriously why would you? If you create a beautiful product using all natural ingredients then why the test a HUMAN product n an innocent animal! So testing was done entirely by me as one of the directors of the company, and my close friends. At 37 years of age, the results don’t lie.

The actual development process was done for a period of just over two years, and the end result has been a really fantastic product that is specifically designed as active skincare for active women. The name meaning:

MINERVA as she was the Roman goddess of wisdom and Latin meaning "intellect"

MOVE simply relates to the action of movement thus found in active people.

It made sense to us to combine these two words to come up with our brand name.

One of the goals of mine in creating a skincare range for other active women was giving them the confidence to be able to go 'make up free' when they trained, So many girl over the years have said 'OMG I would never be seen without make up' or 'I never leave the house without doing my face' etc. I love the freedom of having a 'choice', because I feel confident within simply from making simple choices every day to take care of myself. When I do all the small things consistently they make me feel good, and that translates on the outside. Don't get me wrong it's a 'lifestyle'. That's why the brand is built around, encouraging women to be active, feed their body with nutritious food daily, supplement with good vitamins and minerals, follow a good skincare routine, and also working on your mindset to be focused on health, gratitude and happiness. Dry and dull, tired looking skin is the result of congestion and dehydration. To get that 'glow' and to avoid your skin feeling sensitive and irritated, you need to clean your skin and ensure you keep it hydrated. 

Good skin is a combination of all these things as well as avoiding too much exposure to the sun, not smoking, and staying away from drugs and alcohol (oh and I don't drink because I don't like how it makes me feel and I got that out of my system when I was younger lol...but yes the odd glass of wine here and there is fine). It all comes back to doing the best you can 'most of the time'. You don't have to be obsessive about it or be 'perfect'.

As a company we know that we are the first in this space where our complete focus has been on creating a premium product for all you fit girls. What makes us different to all those that will now follow? We didn’t just throw together some ingredients and formulas to take advantage of the growing fitness market and interest in an active lifestyle. We spent 2 YEARS trialling and ensuring we bought the absolute best product to the market, so we can promise you nothing compares when it comes to a skincare range for fit women around the word.

After using the products for over 3 years now my skin has never felt better and I 100% stand behind the products and company that I have been a part of building from the ground up. 



My Routine – 3 Step System

  1. I use the daily cleanser in the shower twice a day.
  2. After my shower I spray the toning mist over my face and neck. I also use it throughout the day to keep my skin hydrated and because it has such a beautiful and light fragrance that is a little 'pick up'.
  3.  Finally I apply the moisturiser.

    YAY! Fresh, clean and glowing skin! So quick and simple. Each of these products are formulated with active ingredients so you don't need a lot as they actually change the skin at a cellular level. You also don’t need expensive, fancy schmancy, celebrity endorsed products or complicated routines that are so confusing and time consuming. The 3-step system comes with a 30 day money back guarantee. As a special bonus for all you girls and to say thank you for all your support over the years, add NICKY to the checkout and receive a 10% discount of your order!



About Move By Minerva

Move by Minerva is an Australian made and owned skincare company developed for fit and active women who lead a healthy lifestyle. With the massive growth of the health and fitness industry over the past few years we were excited to see so many women of all ages taking interest in looking after their health and wellness. Although there was an overwhelming range of skincare products on the market we felt that there was not one available that was designed specifically to meet the needs of women who were leading an active lifestyle.

As an Australian owned company who manufactures on the Gold Coast in Queensland, we can proudly say that what is listed on the label is exactly what is contained within our products. Sadly this is not the case for many products on the market and truth on label has become a focus for many consumers. Australia has a strong reputation for good quality products that carry little risk due to them being subjected to strong regulation.

Our range of personal care products were in development for almost 5 years to ensure that the best combination of ingredients were created to meet the needs of active women. Active women and athletes have their skin exposed on a daily basis to sweat, sun, dirt, chlorine, wind, salt and the weather throughout the seasons. Over time the damage done by the elements increases the signs of ageing.

The individual products and packaged systems are priced at a point so that it is affordable for the everyday woman who is passionate about her commitment to her healthy living lifestyle.

Move By Minerva is committed to creating the highest standards of natural skincare products that use scientifically proven ingredients to:

  • replenish and calm the skin
  • softens, purify and hydrate dry, hyper-sensitive skin
  • clean the skin of sweat, dirt and congestion to clear the pores and refresh the skin
  • nourish the skin whilst reducing irritation and sensitivity
  • improve skin radiance, texture and tone to leave the skin looking fresh and glowing
  • increase the general resistance to daily stress to neutralise free radicals and reduce inflammation
  • soften and smooth the skin
  • reduces the appearance of wrinkles and fine lines
  • boost the water within the skin to allow that fresh, more youthful, radiant complexion

The inclusion of Native Australian Botanical Plant Extracts such as Witch Hazel Extract, Kakadu Plum Extract, Wild Rosella Extract, Tasmanian Pepper Extract, and Aniseed Myrtle Extract give us the edge when it comes to keeping your skin looking radiant and youthful for many years to come. These ingredients were specially selected as they are naturally rich in antioxidants to encourage happy and healthy skin.

We pride ourselves on being an honest and transparent company, and therefore the simplicity of the range and 3-step system ensures there are no complicated routines that leave you feeling confused, or extra expense that leaves a huge hole in your pocket. Move By Minerva is a complete cosmeceutical anti-ageing range that contains proven active ingredients to penetrate the skin at a cellular level and bring about visible change with minimal products.

Developed with fit and healthy woman in mind, we formulated our products for who women who live an active lifestyle and are committed to taking care of their body’s. We understand that many active women are keen for adventure and living a full life, so we ensured all our items were under 100ml for those who travel frequently.

We absolutely love animals so be assured that our products were trialled for 2.5 years on humans, and we are currently working towards the Vegan certification.

The core product range includes a simple 3 step system, which includes a cleanser, toning mist, and moisturiser.

The main features of these products were designed with active women and athletes at the forefront in order to the make our product unique to every other skincare range on the market.

  • Our products are quickly absorbed and light on the skin - Not ‘heavy’ or ‘thick’  so that is doesn’t sit on top of skin, therefore it is comfortable when training and allows your skin to feel fresh and breathe.
  • They are low fragrance - Each of the products has very minimal fragrance so it is not overpowering to smell when training. The only product with a noticeable fragrance is the 'Toning Mist'. It has a fresh, invigorating scent to energise give you a nice little 'pick me up' anytime throughout your day.
  • Our system restores the skins Ph balance and protects against exposure to the elements.

With a commitment to quality and ensuring we are supporting overall health, all our products are based on natural ingredients and do not contain parabens, mineral oils, dyes, silicones, sulfates, phthalates, PEGs, TEA or DEA.

You can get your own 3-Step System by visiting www.movebyminerva.com